I use communication as a tool to align teams so they can create greater impact.

Over the past decade, I’ve worked at the intersection of internal communications, HR, and the business, helping organizations build shared understanding and turn strategy into action.

I began my career at an international communications agency, delivering large-scale projects for the European Commission - experience that grounded me in shaping clear narratives, working with diverse stakeholders, and communicating complexity across cultures.

I later moved into HR, where I developed a deep, hands-on understanding of how people functions operate. This includes building an HR function from the ground up at a 50-person startup, as well as driving HR communications at Zalando and Flix.

What sets me apart from many communications specialists is my business experience. I’ve founded and scaled a small business and stepped in as an Interim CEO, giving me a practical understanding of P&Ls and business models. This perspective is a real advantage in alignment work.

My approach is informed by Design Thinking training (IDEO). Before designing solutions, I focus on understanding audiences and users, creating communication that is both impactful and human-centered.