Designing Team Gatherings that Drive Culture
Turn onboardings, offsites, and All Hands into meaningful moments that create clarity, connection, and momentum.
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Are your team gatherings a missed opportunity?
Onboardings, offsites, All Hands, team events - they take time, money, and coordination.
But too often, they inform without inspiring. They gather people without bringing them closer.
They happen but don't change anything.
This isn't an “event problem.”
It's a design problem - a signal that your team gatherings aren’t working as hard as they could.


Meet Rachel Wright
I’m Rachel Wright - an Organizational Experience Designer helping teams turn their gatherings into meaningful, high-impact moments.
I’m driven by a simple belief: when teams come together with intention, they can do more. Team gatherings help by aligning and energizing teams to drive bolder, better work.
With 10+ years in People and Communications, I use a Design Thinking approach to help organizations turn their team gatherings into these kinds of transformational moments.
How I help:
The Design Sprint for Team Gatherings
What it is:
- A strategic design process that transforms your key team gatherings into catalysts for alignment and better team performance.
What you walk away with:
- A Gathering that Drives Impact: Your gathering becomes a recurring touchpoint that actively moves the business forward.
- Stronger Buy-In: With a clear link to business goals, it becomes easier to secure participation and drive engagement.
- Faster Delivery: Your team has a clear blueprint that speeds up planning and execution.

How it Works
We align on your goals and choose the gathering to focus on, so we have a clear target and shared success criteria.
Depending on the scope of the project, I'll use different ways of collecting insights. These may include:
- Reviewing data from employee health surveys
- Interviews with your team members/ leadership
- Observational sessions
I’ll synthesize what I discover into a clear insights. From experience, these might include cultural topics that need to be activated, team knowledge gaps, or insights into the ways your team has changed (e.g following a restructure). Based on the insights, your company goals, and the team gathering, I'll propose impact areas your gathering should focus on.
After we've aligned on the insights, I’ll design a Blueprint for your team gathering - a tactical way of redesigning your gathering so that it drives real impact.
This is either a deck or a document (your choice) and includes:
- A clear purpose and focus for the gathering
- An evergreen agenda for the gathering
- Tailored activity and experience ideas
- A creative briefing (theme, tone, narrative)
- Guidance for participant briefings
- An activation plan to connect the gathering to your other programs/ products
- KPIs and measurement guidance
If you need, I can support you with the delivery phase.
My support is available as a light-touch advisory or a hands-on rollout of the redesigned gathering.
Refreshing the Flix HR Sounding Board
Discover how I helped the Global Flix HR team redesign a recurring leadership meeting to drive better engagement.
Redesigning the Annual Moss Onsite
Explore how I helped Moss transform their annual onsite to align the team ahead of a new market entry.
Gameifying Connection for Lingoda
Find out how I helped Lingoda measurably connect their distributed team by adding a game to their anniversary event.
How to Get Started
Quick Quiz
Start by sharing a few details about your gathering. This helps me understand where you are and what you’re aiming for.
Conversation
Using your Debrief, I'll prepare for our first conversation. You'll leave with initial insights and - if it looks like a fit - I'll follow up with an offer.
Kick-Off
Ready to move forward? I'll prepare the Kick-Off so we can get started!
What my Clients Say
A few words words the teams I've helped gather better:
Want to create more impactful gatherings for your team?
Subscribe to my bi-monthly newsletter Gathered by Wright for inspiration on creating moments that matter for your team, plus opportunities to connect with others like you!

